Social Media Tip of the Month: New Year, New You - Personal Media Strategy
By Nikki Dugan, IASA Social Media Committee Member, EIS Group

LinkedIn is many different things to different people. For some, it’s a resource for seeking the next career move, while others use it for researching company and individual sales targets. Recruiters may view it as a convenient way of searching out new talent--complete with an online application process--while others choose to use it exclusively to network with other professionals. No matter which reason or combination of reasons guide your use of the 14th most popular website, becoming proficient in this social channel is a necessity for all professionals today. 

This year’s IASA Solution Provider Summit will be keynoted by a LinkedIn expert: Wayne Breitbarth, author of The Power Formula for LinkedIn Success (now in its third edition)  Wayne has shared his expertise with more than 80,000 business professionals through private business consulting, dynamic presentations to worldwide audiences, and his critically-acclaimed book. He has been featured in Forbes, Inc., Wired, and American Express Open Forum and seen on NBC and Fox Business.